10 tips to engage the press on your website

There really is no excuse for an online business not to have an effective and up-to-date press page. However, when researching company information for articles or for current news, it's disheartening to discover how many businesses are not making the most of this valuable area of their website. On a daily basis I trawl through …

What 3 Online Marketing Strategies Really Work

Online Marketing strategies are virtually everywhere you look. Some of them work but others do not and this all depends on what type of business your trying to market. Certain businesses and there online marketing strategies are geared towards specific things and does not apply to all online businesses. The Internet is so powerful and …

Simplified Internet Marketing for Small Business Owners

If you’re confused about where to start with your online marketing, never fear. Here’s a quick breakdown in four simple steps outlining what you should do first to market your business locally online: 1. Obviously, Internet marketing for small business starts with getting a website. Well, duh. However obvious this may seem, there are a …

Learning From the Best of the Best in Online Marketing

Staying on top of the latest online marketing trends requires an extraordinary amount of time and resources. Because of that, our team at ClickZ -- under the leadership of Mike Grehan -- is committed to building upon our 13-year legacy as a central source for in-depth news, stats, commentary, best practices, and how-to's in online …

Spending on online marketing services ‘set for strong growth’

Spending on online marketing services 'set for strong growth' Spending on online marketing services is set for strong growth in 2010 as businesses become increasingly optimistic about the prospects for the UK economy, according to a new study. The Bellwether Report from the Institute of Practitioners in Advertising (IPA) and accountancy firm BDO Stoy Hayward …

Online marketing has no fixed business hours

Online marketing has become a popular alternative to traditional, face-to-face transactions because of its flexibility, an expert has said. Writing for Jazzou.com, James Copper, a consultant at digital marketing firm the Big Agency, said that online marketing platforms like email marketing allow the buyer and the seller to trade at any time that is convenient …

Facebook, Twitter Help Online Food Store Extend Its Reach

Bill and Louise Bowers are ecommerce merchants and owners of Classic Golden Pecans, a specialty products company located in Lafayette, Louisiana, the heart of Cajun country. Classic Golden Pecans sells pecans, candied pecans and confectionary items native to the region. Customers include both individuals as well as businesses, which use the products as corporate gifts, …